the early bird gets the gummi worms

Limits Of Fanboy Endurance To Be Tested With 6 A.M. Screenings of ‘The Dark Knight’

10:55AM Defamer Hollywood | For all the veins of Dark Knight interest Warner Bros. has opened among stampeding fanboys, late-night talk-show hosts and, er, Michael Bay, at the end of the day nothing succeeds like success. To wit: When your showtimes — midnight to 6 a.m. in some markets — become national news, you can probably just put the campaign on cruise-control and move on to the next film: