Surely they must've seen this one coming - Pamela Anderson, in the country to film a stint in the Big Brother house, and apparently paid loads to do so - has continued her animal rights campaigning for PETA while down under, requesting meetings with Kevin Rudd to discuss live exports, and so on.

But, somewhat deliciously, her main target is KFC, otherwise known as one of Big Brother's major sponsors.

Suddenly BB are wishing they'd gone with Tara Reid.

Less than five hours after arriving in Australia yesterday, the 41-year-old ambassador for animal welfare group PETA announced that tomorrow she would deliver a letter protesting KFC's treatment of chickens to a Gold Coast KFC outlet.

The letter and accompanying video - addressed to Albert Baladi, the managing director of KFC's Australian parent company - claims the fast food chain's suppliers scald chickens to death in defeathering tanks.

The serial Playboy bunny admitted she had agreed to appear on Ten's reality TV show because she was being paid "a lot".

"Much more than I'm worth. I had to come. I can't believe it," she said. Asked if her pay cheque of was in excess of $500,000, she replied: "I don't want to say how much, but it was a lot."

It's no secret that Sharon Stone is batshit crazy. But while most people laugh and make snarky comments (like us), the folks at PETA have decided to actually do something about it. The People for the Ethical Treatment of Animals organisation is offering Ms. Stone one free brain scan in an effort to improve her compassion. And compassion is something that she has been lacking lately. Not only did she suggest that those terrible earthquakes in China were the result of bad karma for how they treat Tibet, she also frequently wears fur. See how PETA thinks they can help her after the jump.

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After proving she had little to contribute to the film or starfucking industries, Jessica Simpson finally realised she should keep her pretty-but-pretty-dumb mouth shut for the time being and instead let her t-shirts do the talking, angering PETA in the process. Though the feisty baby seal saviors have their fair share of enemies, they've also impressively managed to get celebrity spokespeople like Alec Baldwin and Eva Mendes to embarrass themselves in public by demanding the public do drugs (Baldwin) or taking off their clothes in the name of fur (Mendes). So naturally, Simpson's public cry for attention irked PETA's most compassionate celebrity nudist, Pamela Anderson, who called her fellow talent-challenged blonde "a bitch and whore" on a radio show. But this is far from the first time Jessica has ruffled another starlet's feathers just by being Jessica. We took a look back at the many ways Simpson has made herself a household name not by selling records or movie tickets, but by starring in her own personal Catfights franchise.

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No blog, talking head or alcoholic British songbird can compete with PETA when it comes to snark. For decades, the animal lovers have verbally beheaded countless starlets for their fur and snakeskin accessories, but only recently have their targets bitten back. After seeing a recent photo of plumper-than-usual Jessica Simpson sporting one of those so-last-season message t-shirts reading "Real Girls Eat Meat," we wondered how many of her peers have boldly set themselves up for one of PETA's trademark white powder massacres. Having called Nicole Richie "an incredible shrinking woman with the heart to match," advising Ashley Olsen that "wearing fur does add 20 pounds, but if [she] wants to fill out her frame, we suggest using a fork instead," and telling Lindsay Lohan "there's no road to recovery for the foxes who are anally electrocuted so that you can look skanky," has PETA inspired any other starlets to publicly react just as vehemently? We take a look at the ongoing battles after the jump.

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The long-running war between the celebrity-obsessed activists at PETA and the tiny fur-obsessed Olsen Twins makes Cruise v. Shields scrap look like the Anglo-Zanzibar War in comparison. In the past, we've tended to laugh along as PETA got huffy at the tiny millionaires every time they insisted on draping themselves in the former coats of lions, tigers and bears during August heat waves, but a statement from the borderline bestiality fan group released today has us wondering which is worse: designing a (generally critically praised) collection including fur, or catty threats viciously aimed at the pair:

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Tudors star and full frontal nudity club member Jonathan Rhys Meyers seems to have followed that old dictum: when in China, do as the Chinese do. Even when it means eating a hearty meal of juicy dog meat. As Radha Mitchell, his co-star in The Children Of Huang Sui, bloopered to reporters:

Jonathan did the dog's meat. We were in some restaurant and there was dog meat on the menu and there was someone next to us just sitting there with their Chihuahua in a handbag. I was thinking, 'That could've been dessert.'

And naturally, PETA has taken the opportunity to sharpen their celebrity-hating claws once again.

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Those adorably violent animal lovers over at PETA have temporarily ceased from attacking fur-toting starlets with tomatoes to round up their nominees for this year's Sexiest Vegetarian award. And judging by the list of potential winners, it seems that granola-loving male celebrities are seriously lacking in the "sexy" department as compared to their female counterparts. Herbivores like Naomi Watts and Natalie Portman are listed among the ladies, whereas guyliner fans, racist talk show hosts and '80s heartthrob-turned-has-beens make up the majority of the male contenders. We take a closer look at the uneven distribution after the jump.

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Usually, when PETA is determined to make a dramatic statement about animal abuse, it dispatches Pamela Anderson to march in front of a food-court KFC stall, naked but for the blood-soaked feathers of brutally massacred chickens clinging to her iconic, surgically enhanced curves, a protest that lasts until every potential patron is finally forced to take their business to a nearby Tofu Hut. Today, however, the organisation has undertaken a decidedly more ambitious campaign, unloading both outraged barrels on the Olsen Twins, who've made the unfortunate choice to include items containing animal fur in their signature homeless-chic fashion line.Above, we've excerpted the safe-for-work part of their "Full House of Horrors" video, in which a character named Futureman travels back through sitcom time to warn the Tanner clan about the mink-hating monster they're raising, but you'll have to hit PETA's full version to see what grisly fate befalls the cute critter on their TV.

• Meet The Trollsen Twins [Peta.org]