You know, normally it's Channel Nine that we can count on for doing totally sad and pathetic things in the name of the ratings fight, but I think they may have a new rival in the "total network saddo" stakes: step right up, Channel Seven!

It seems Seven is so desperate for a slice of the Gordon Ramsay ratings pie, they've gone and bought themselves Ramsay's Boiling Point. Sounds good, huh? Well, it would be - if the series wasn't over a decade old.

Rubbing salt into Seven's wound, a Nine spokesman told Confidential "Seven has had to comb the Granada (Productions) vault to find something with Ramsay's name on it. This from the same mob who relinquished its licence on Kitchen Nightmares at the end of 2006 ... and the rest is history."

The "new" Seven acquisition consists of five half-hour episodes which will air at 10pm.

Even its own press release acknowledged the "aged" quality of the material, stating the fly-on-the-wall series was filmed "long before Ramsay was a superstar".

"Gordon Ramsay is a huge name in any field at the moment and Boiling Point is a fascinating look at how it all began," so sold Angus Ross, Seven's head of scheduling and acquisitions.

"There's never any shortage of drama when Gordon's involved but I think people love him because he can back up his words with his actions. He's a rare treat."

Oh no, it's almost too much! To hear Seven's acquisitions dude describing these leftovers as a "rare treat", it's like country mouse trying to cheer her children up because they only have cherry stones and dust to eat! FOR GOD'S SAKE, STOP THE EMOTIONAL BLACKMAIL, SEVEN!

 

Tags: au | channel nine | channel seven | gordon ramsay | network wars | ratings