Trade Roundup: Keanu Reeves Practicing His ‘Whoas’ For Sci-Fi Remake

· Hollywood Out of Ideas: Let’s Stick Neo in Another End-of-the- World-with- Robots-Movie Edition: Fox greenlights a remake of The Day the Earth Stood Still, starring Keanu Reeves. [Variety]
· American Eagle, purveyors of fine, outdoorsy shmatahs to shopping centre-patrons everywhere, has actually launched an “entertainment production arm,” and is rushing several web-based projects into productions. We don’t know about you, but we’re thrilled The Adventures of Sensible, Double-Pleated, Triple-Washed Chinos finally got the greenlight it deserved. [Variety]
· The Bourne Ultimatum continues to dominate the international box office – particularly Denmark, where national treasure Matt Damon’s birthday is feted with a symbolic dumping of a Minnie Driver-alike in a staged ceremony attended by tens of thousands. [Variety]
· South Park’s evil geniuses Matt Stone and Trey Parker have their contract renewed at Paramount, a juicy ad-sharing deal which will guarantee the duo “$US75 million over the next four years,” ensuring many more adventures for Lemmiwinks in the Land of Mr. Slave’s Bowels. [THR]
· Hollywood Nepotismwatch: Paramount Vantage greenlights its first deal with Will Ferrell and Adam McKay’s Gary Sanchez Prods.-The Goods: The Don Ready Story, set to star none other than McKay’s brother-in-law, Jeremy Piven. Now you know who your sister has to fuck to get a job in this town.