Hermione Inspires Girls To Dress Like Their Nannas

Chanel’s marketing department deserves a round of applause.

For surely, if it’s true, this yarn in the Daily Mail is one the slickest moves ever. See, according to “well placed sources” 17-year old Emma Watson, gazzillionaire child-star who’ll never have to work a day in her adult life thanks to JK Rowling, is about to be unveiled as the new face of Chanel.

Emma has a burgeoning interest in designer fashion. Some Potter fans may be taken by surprise to discover that she has been quietly signed up by the model agency Storm, which launched the career of Kate Moss.

“She is on our books,” the agency confirmed, but would say no more about what work it may have lined up for Emma.

KER-CHING.

And how Chanel must be salivating at the prospect of harnessing the formidable power that Emma Watson has over the teen market. She was voted Britain’s greatest female role model in a magazine poll earlier this year, ahead of Keira Knightley and Kate Moss.

KER-CHING! KER-CHING KER-CHING KER-CHING!

Role model, indeed! “Pester Power” just got a whole lot more expensive. Once upon a time it was a pair of Punky Brewster Bubblegummers, now girls will be begging mummy and daddy for a quilted black Chanel monogram bag with chain detailing and a pink and white silk blend, signature boucle three piece suit.

On the other hand, Emily Watson in Chanel is a far better role model for girls than those Pussy Cat Tramps Trolls Dolls in their lace garters and pasties whoring around LA.